Challenge

How do we elevate our approach from an engineering mindset and small, incremental product improvements, to act bigger and bolder in everything we do?

Thinking

So much more than a B2B software company - DISCO is on a mission to make the law work better for everyone at every level.

Idea

Law Better

Impact

From complex SaaS business to industry game-changer.

92% increase in prospects visiting DISCO website.

Outperformed LinkedIn norms by 900%.

An award-winning brand-defining game-changing campaign fronted by brand spokesperson Lady J.

1m views on YouTube in first week.

Best B2B Campaign Drum Americas Finalist & Best B2B Campaign Marketing Week Finalist.